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Mobile-Friendly Sites Boosted in Search Rankings

Looking at a website from a mobile device

In May 2016, Google rolled out an algorithm change that boosted mobile-friendly sites in mobile searches (it did not affect desktop searches). Keep in mind that people use their smartphones on the go, but they often use them from their homes, too. Research also has found that 42% of people use mobile devices while researching B2B companies during the product purchasing process.

That means if your site isn’t mobile-friendly, you could miss out on leads and sales whether you’re a business-to-business company or a local mom-and-pop shop.

Not sure if you have a mobile-friendly site? Test it here. This tool now provides detailed information about fixes you can do to make your site more mobile-friendly (and desktop-friendly, too).

If your site isn’t mobile-friendly, now is a great time to change that – give us a call at 970-658-9000 or email us.